Panasonic London Olympics Campaign

Panasonic London Olympics Campaign

About the project

Date
2012
Client
2016

About the project

Panasonic has contributed to the Olympic movement as a TOP sponsor ever since the 1988 Calgary Olympic Winter Games. And also the official worldwide Olympic Partner in the Audio and Visual Equipment category for more than 20 Years. 

Part of sharing the passion slogan, Panasonic have Give-away tickets for a full expense including a paid trip to the London Olympics for 4 days/3 nights.

Campaign Communication Elements: 

  • Region: GCC, Africa, Pakistan, Iran
  • Visuals (Print, Radio, Digital, Outdoor)
  • Full range POPs/BTL
  • Window Displays (Airports)
  • Showroom layout
  • Road Show stands
  • Cinema Ads
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